I couldn't resist. I tried to, for awhile, but it didn't work. The siren song of Apple's iPhone was just too much to withstand.

So how is it? Well, have you ever bought a product, or seen a movie, or read a book, and it was so good that when asked about it, you hesitate before gushing, because you wonder if other people will share your enthusiasm? The iPhone is even better than that, because it is so freaking cool that if someone else doesn't agree, then I know it's their problem, not mine.

It's easily the most amazing product I have ever held in my hand. Apple seems to have cornered the market on excellent product designers, user interface specialists, and programmers. It's inconceivable, unfortunately, for any other company in the world to have developed the iPhone. Apple is red-hot right now.

Is it perfect? No, there are niggles here and there. No product is perfect, but here's the difference: Apple will be issuing software updates for the iPhone on a regular basis, so it will only get better, and better, and better, especially since it isn't locked into a bunch of hardware buttons.

I love it.